Working alongside the Miele Architectural team in Germany, both the Perth and Adelaide Experience Centres were major refurbishment projects of existing fitouts. The joinery and finishes palette were designed to highlight the appliances, and lighting was carefully considered to enhance the visitors’ experience.
The spaces were designed to be free-flowing and flexible – allowing shoppers to see the different areas from various vantage points. A demonstration area is central to the design; where users have the opportunity to see the appliances in action for the creation of a full three-course dining experience.
Both spaces were pared back and carefully considered to organise how the display may change over time. Finishes were detailed to allow easy transition to new displays; with a focus on reducing landfill and disruption to the staff and users.
Photographed by David Sievers Photography